According to the label, they were the makers of "the original" plastic worm, which - even back in the 1950s - was the "world's fastest selling lure." I opened the lid of the oversized box, expecting to find a dozen or more worms inside
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(Click On Images To Enlarge) Keller / Rochester, Indiana Meyers-Spellman / Shelby, Michigan These two lure companies are very confusing, to me at least, and I believe there are still a lot of mysteries concerning these old baits yet to be discovered
This will give your lure an erratic motion and imitate a stressed and injured baitfish which is exactly what the smallmouth are looking for
The spool spins during casting, giving you additional control and a larger gear ratio for power